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Website & Pricing Strategy - Key weapons for effective Lockdown resilience
This week marks the beginning of 'Lockdown resistance'! Having learnt from the first two lockdowns, we look at Websites and Pricing Strategies, as key tools to use to beat the 3rd Lockdown. We now know that accommodation owners who spent the first lockdown of 2020 getting ready to rise to new guest expectations went on to thrive last summer. In the first webinar of 2021, we'll be showing you key tips and hints to action now, ahead of the summer season.

This time, we're delighted to welcome expert guests including Marvin Speh, Co-Founder of RoomPriceGenie, who will be highlighting expected demand patterns for 2021 post lockdown and how to set rates to maximise bookings.

Nathan Lomax, Co-Founder of Quickfire Digital, will be showing us key tweaks for your website to help capture commission-free online bookings directly, as guests are increasingly researching their future stays in detail.

Owner of Roundabout Farm, Richard Kerrison, will be telling us what he learnt about his business during lockdowns in 2020, the changes he made leading to a successful summer season, and what he is doing now, in readiness for 2021.

David Weston, Chairman of the B&B Association, will be presenting the latest information from the Government’s Tourism Industry Council meeting, as well as highlighting how to best apply for the further government support packages.

Jan 20, 2021 12:00 PM in London

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